Mahatma Gandhi communicated a quintessential message to the nation through his efforts to educate people around him about cleanliness. He wished to see a "Clean India" where people work hand in hand to make the country clean. To work seriously towards this vision of Gandhiji, Prime Minister Shri Narendra Modi
launched the Swachh Bharat Abhiyaan on October 2, 2014 and asked people from all walks of life to help in successful implementation of this mission. exhorts people to devote 100 hours every year towards the cause of cleanliness. As many as nine public figures: Mridula Sinha, Sachin Tendulkar, Baba Ramdev, Shashi Tharoor, Anil Ambani, Kamal Hasan, Salman Khan, Priyanka Chopra and Team Tarak Mehta ka Oolta Chashma - have been invited by the PM to make a contribution towards Swachh Bharat, share the same on social media, and invite nine other people to do the same, hence forming a chain. People also asked to share their contributions on social media using the hash-tag #MyCleanIndia
The mission seeks to achieve the goal of Clean India in next five years so that the 150th birth anniversary of Bapu can be celebrated as an accomplishment of this duty.
BE AND INDIVIDUAL CAMPAIGNER
You can view challenges or start your own campaign by participating as an individual.
- Register yourself as a member of MyGov
- Take up the Pledge of dedicating your time for the Mission
- Showcase your cleaning activities through 'Before' and 'After' pictures
- You need to register/login
- Inspire others to take up a cleaning task with an invitation
- You may also accept someone else's Invitation or start your own campaign
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